ALPHA – Custom Cowhide & Shearling Rug

A modern ode to geometry, the ALPHA bespoke rug is where bold lines meet luxurious softness. Constructed by hand in Patagonia, this rug combines the refined textures of natural cowhide with plush shearling accents, arranged in a precise grid of diamonds and circles.

Subtle variations in tone—from ivory and stone to light caramel—enhance the architectural rhythm of the design, creating a sense of movement and elegance. Each piece is carefully inlaid by our artisans using the hair-on-hide technique, resulting in a rug that’s as tactile as it is visually striking.

This custom cowhide rug can be tailored to your room’s unique dimensions and palette. Whether used as a grounding piece in a neutral interior or to bring warmth to a sculptural, modern space, ALPHA is a conversation in craftsmanship.